MARKETING-CLOUD-CONSULTANT RELIABLE TEST PREPARATION, RELIABLE MARKETING-CLOUD-CONSULTANT EXAM LABS

Marketing-Cloud-Consultant Reliable Test Preparation, Reliable Marketing-Cloud-Consultant Exam Labs

Marketing-Cloud-Consultant Reliable Test Preparation, Reliable Marketing-Cloud-Consultant Exam Labs

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An updated Salesforce Marketing-Cloud-Consultant study material is essential for the best preparation for the Salesforce Marketing-Cloud-Consultant exam and subsequently passing the Salesforce Marketing-Cloud-Consultant test. Students may find study resources on many websites, but they are likely to be outdated. TestPDF resolved this issue by providing updated and real Marketing-Cloud-Consultant PDF Questions.

Salesforce Marketing-Cloud-Consultant Exam, also known as the Salesforce Certified Marketing Cloud Consultant Exam, is designed for professionals who want to demonstrate their expertise in implementing and managing Marketing Cloud solutions. Marketing-Cloud-Consultant Exam validates your knowledge of Marketing Cloud features, functionalities, and best practices, as well as your ability to design and implement marketing strategies that align with business goals.

Salesforce Certified Marketing Cloud Consultant Sample Questions (Q130-Q135):

NEW QUESTION # 130
A customer is starting a new children's fashion brand and wants to use a dedicated business unit within their existing Enterprise 2.0 account. They anticipate many of their current Enterprise contacts will subscribe to the children's brand, however, they want to separate subscriber opt-outs of the Enterprise and children's brands.
The customer has minimal technical resources available for implementation and support.
What should a consultant recommend to meet these criteria?

  • A. Create attributes for each child business unit in "Profile Management" to record unsubscribes
  • B. Create a Business Unit Filter in 'All Subscribers' List to record unsubscribes
  • C. Select "Use separate 'Subscription Center' for this business unit" in Settings
  • D. Select "Subscribers will be unsubscribed from this business unity only" in Settings

Answer: D


NEW QUESTION # 131
Northern Trail Outfitters (NTO) is saving each Email Address in its SendLog which is quickly increasing in size. NTO's marketers want to pull data from the SendLog for troubleshooting based on email address when a subscriber either does not receive an email or receives the wrong email.
Which design should the consultant recommend to perform their analysis?

  • A. Filter data using a Filter Activity on SendLog Data Extension.
  • B. Set up and pull data from _Sent and .Subscriber Data Views.
  • C. Set up and pull data from a SendLog Archive Data Extension.
  • D. Set up and pull data from Tracking Extracts in Automation Studio.

Answer: A

Explanation:
Explanation
To pull data from the SendLog for troubleshooting based on email address without coding experience, Northern Trail Outfitters should filter data using a Filter Activity on SendLog Data Extension. A Filter Activity is an activity that allows marketers to create filtered data extensions based on criteria and conditions without coding. A SendLog Data Extension is a custom data extension that captures send-time values for each subscriber in an email send. References:
https://help.salesforce.com/s/articleView?id=sf.mc_as_filter_activity.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.mc_es_create_a_sendlog_data_extension.htm&type=5


NEW QUESTION # 132
Northern Trail Outfitters has started the process of integrating its Marketing Cloud account andSales Cloud org through Marketing Cloud Connect.
Which configuration should be utilized for the API user created in Marketing Cloud?

  • A. API User checkbox is deselected, Marketing Cloud Viewer role is applied.
  • B. API User checkbox is selected, no roles are assigned to user.
  • C. API User checkbox is selected
    Administrator & Marketing Cloud Administrator roles are applied.
  • D. API User checkbox is deselected, all available roles are assigned to user.

Answer: C

Explanation:
The API user created in Marketing Cloud for Marketing Cloud Connect should have the API User checkbox selected and the Administrator & Marketing Cloud Administrator roles applied. This ensures that the user has access to all features and functions in Marketing Cloud and can perform API calls between Marketing Cloud and Sales Cloud.References:https://help.salesforce.com/s/articleView?id=sf.mc_co_create_a_marketing_cloud_api_user.ht


NEW QUESTION # 133
Northern Trail Outfitters received a complaint today from a customer who received an email after unsubscribing last week. Today's email was sent using Marketing Cloud Connect (MCC), though last week's was sent when an external system dropped a file on the Marketing Cloud SFTP and triggered a User-Initiated Send through an automation.
What could be the reason the customer received the email through MCC?

  • A. Email Opt Out is only updated if the send originates in Salesforce
  • B. The previous send's user needed to have edit permissions in Salesforce
  • C. The Email Opt Out field needs to be added to the Contact Page Layout
  • D. The previous send used Email Address as a Subscriber Key

Answer: D

Explanation:
In Marketing Cloud, using Email Address as the Subscriber Key can lead to issues with tracking subscriber preferences, especially when integrating with Salesforce via Marketing Cloud Connect.If the previous send (from the external system) used Email Address as the Subscriber Key, it might not have correctly updated the subscriber's status in the All Subscribers list.Consequently, when MCC sent the email, it treated the subscriber as active, resulting in the email being sent despite the prior unsubscribe.
Reference:
Salesforce Help:How a Subscriber Opts OutSalesforce


NEW QUESTION # 134
A customer has three data extensions that need to be added to Contact Builder
* Customers contains customer information
* Orders contains order information
* Products contains product information
How should these data extensions be linked within an Attribute Group? Choose 2

  • A. Customer Data <one-to- One> Customers <one-to- One> Orders <one-to- one> Products
  • B. Customer Data <one-to- Many> Customers <one-to- One> Orders <one-to- Many> Products
  • C. Customer Data <one-to- Many> Customers <one-to- Many> Orders <one-to- Many> Products
  • D. Customer Data <one-to- Many> Products <one-to- Many> Orders <one-to- one> Customers

Answer: C,D


NEW QUESTION # 135
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